The MSc in Engineering Technology Based Business Development is a research-based programme focusing on technology management, technology implementation, and engineering management.
Graduates of the programme will be able to collect, generate, understand and assess new technological knowledge, new business opportunities and new central technologies for companies. They will also be able to implement this new knowledge inside a company, so as to create new processes, new product features and new business areas. Our graduates will be key figures in the development of new and innovative product concepts and business concepts.
PROBLEM-SOLVING IN A REAL-LIFE CONTEXT
A high priority in this study programme is that students should gain insight into engineering practice. We believe that theories, models and concepts are best learned through solving real-life problems. The first two semesters of the programme give students the opportunity to work on assignments that originate from a company and may be carried out within it. In the third and fourth semesters, students can extend their engagement with a company so as to earn most of their credits in this context. The company could also be the students own start-up company within the framework of our business incubator.
SPECIALISATION AND STUDY ABROAD
During the third semester, students may choose to study at a university outside Denmark, to extend a company engagement, or to study at AU Herning or another Danish university.
Teaching at AU Herning combines theory and practice. Teaching is conducted as a combination of traditional tutorials, teamwork, individual study, and empirical investigations using observation and interviews.
STUDENT LIFE AT AU HERNING
AU Herning campus is an excellent environment in which to build a social life. There is modern accommodation for 400 students.
Graduates in Technology Based Business Development are typically employed as product and innovation managers, project managers, business developers, and technical sales managers.